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CHATGPT SEARCHsite:from 0.5% to 17% of queries
Toolsmedium signal

ChatGPT search switched en masse to the site: operator

On August 20, Simon Willison relayed a measurement from Promptwatch showing that ChatGPT abruptly began narrowing its searches to preselected domains. The share of queries carrying the site: operator held between 0.3% and 0.5% for weeks, then jumped to 16% to 17% on August 8 — two days after OpenAI announced accuracy fixes in GPT-5.6. Willison concludes that the search tool internally has the shape search(query, recency, domains), which means the model picks domains before it even frames the question. If you care about visibility in that search, you are no longer competing only for a place in the result but for your domain to make the list the model assembles on its own.

Simon Willisonverified

A phone showing a news article with a black "Add to Preferred Sources" button; behind it a woman holding a coffee cup reads her own phone.
Industrymedium signal

Google gives sites a button readers use to name them a preferred source

On August 20, Google published a button a publisher places on its own page, which a reader clicks once to add that site to their preferred sources in Search. The consequence is that the site's pages appear more prominently in Top Stories, in AI Overviews, and in AI Mode. Google says users have chosen more than 600,000 different sources so far. Two reader-side changes arrived with it: tuning topics in the Discover feed through a three-dot menu, and a customizable audio briefing in Google News for Android.

Googleverified